The collective pattern sequence of behaviors over our lives must be transformed from a mass ritual of consumption into an individual rite of production by the design of spaces that target the perception and improvement of the self, facilitating individual creativity and progress for both material and intangible purposes by acknowledging ourselves and our potential for action.
Traditional architecture focused around sacred space propagated the concept of a synthetic or virtual reality underpinning our daily experience, yet even this state of mind has been compartmentalized and commodified. The subversion of information through continued use of heraldry and symbolism in the brands, logos, and iconic images by modern propaganda’s advertising agencies, public relations firms, packaging and product designers, marketers, media broadcasters, military and industrial manufacturers, engineers, financiers, and political leaders of today has generated a consensus trance of democratic inaction and the corruption of ancient systems of place, communication, and identity. The 21st century’s order may transform the single container into an extension of the consumer fantasy, but by housing it within a mystical or religious experience, the individual’s remembrance of the true promise of paradise, a return to the garden, will be initiated and released.
No comments:
Post a Comment